INTERNET MARKETING MANAGEMENT Assignment , Written report Essay

INTERNET MARKETING MANAGEMENT Assignment , Written report - search ExampleA good website is made-up on AIDA model. A mover, it attracts the consumer. I means it creates interest. D means it buoys the consumers desire for the product. Finally the A means that it leads to consumer into an action i-e buying the product.Search Engine Marketing (SEM), which is market a website online via search locomotive engines, either by improving the sites natural (organic) ranking through search engine optimization (SEO), buying pay-per-click (PPC) ads or purchasing pay-for-inclusion (PFI) listings in website directories, which are similar to offline yellow page listings. netmail marketing, which is a method of distributing information to the highest degree a product or service or for soliciting feedback from customers about a product or service through Email. Email addresses of customers and prospective customers may be smooth or purchased. Various methods are used, such as the regular distrib ution of peeledsletters or mass posting of offers related to the companys product or services. Email marketing is essentially the online equivalent of direct mail marketing. intercommunicate marketing, which is the act of posting comments, expressing opinions or making announcements in a discussion forum and elicit be accomplished either by hosting your own blog or by posting comments and/or URLs in other blogs related to your product or service online Article marketing, which involves writing conditions related to your business and having them promulgated online on syndicated article sites. These articles then have a tendency to spread around the Internet since the article services permit re-publication provided that all of the links in the article are maintained. Article marketing can result in a traffic boost for your website, and the distribution of syndicated articles can promote your brand to a wide audience.With the passing of time internet marketing is gaining a lot of po pularity day-by-day due to its unique sportCost-Effective Its very cheap to set up a site and very little currency is needed to maintain it once it has been set upNowadays every business is going global. The inaugural step to go global is showing your product to the World and internet is the cheapest and reliable carriage to publicise your product.Ecommerce has resulted in increase in sales for various businesses due to online sales. This encourages the businesses to develop their websites.Internet is a way of obtaining market research data. Websites are used for marketing research and stuff that help businesses develop new products.Websites for comparisons and evaluationsLets look at the marketing management techniques adopted by Amazon.com